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AUERBACH CUSTOM CUES Pool Cues

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AUERBACH CUSTOM CUES
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AUERBACH CUSTOM CUES
Maker of pool cues from 1990 to present in Tulsa, Oklahoma.
John Parker and Jim Auerbach have been partners in several business ventures since 1979. Jim worked for Boeing Aircraft Company as a quality control manager. When he retired in 1990, he and John established the Auerbach Custom Cue Company. Jim was responsible for designing several of the CNC programs to make cues. He enjoyed cutting the inlay pockets and their parts. John´s father was a cabinet maker, and John started helping him when he was about ten years old. He learned how to use machinery while in the US Navy, and has been the only craftsman for Auerbach Custom Cues. Jim passed away on Mother´s Day, May 13, of 2001, and he left the cuemaking shop to John.
John makes everything except tips and bumpers, and he has made many of his own screws. He also makes his own checkered rings. John has an eight-foot by six-foot heated and humidity-controlled room full of 54 different species of exotic hardwoods for future cues. Each Auerbach cue is a one of a kind. John can make short-spliced points or CNC-inlaid points. The purchaser of one of his cues can select ivory, gem stones and exotic woods and also specify length, weight, balance, and many other components of a custom made cue. Purchasing a pool cue is a matter of personal preference. John has on many occasions engraved the owner´s name or initials on different parts of the cue. When asked why he has not changed the name of the company since Jim´s death, he says he will leave the name Auerbach Custom Cues in place in honor of his friend. Had it not been for Jim, John would not be doing what he does now.
John also makes furnishings such as oak ball racks and wine racks for local pool rooms.
The first 38 Auerbach cues had no ID markings. Most of those are in the Tulsa, Oklahoma area. After that, Auerbach cues were easily identified by a reverse "R" logo on the butt caps of the cues. Red logos were on more basic cues and gold logos were on custom cues. After Jim Auerbach died, John started using a "JA" logo on the butt caps. This logo design was the idea of Duane Remick, a painter who worked in the shop who set up John´s spray booth for finishing cues. Duane also made a few cues in the shop, a few of which were signed "Duane Remick."
John makes a few simple inexpensive cues for local players that are marked "Oakie Q´s," most of which stay in the Tulsa area. He also specializes in difficult repairs on cues that are barely salvageable.
The butts of Auerbach cues are guaranteed for a year to the original buyer, and longer if the failure is clearly due to a manufacturer´s defect. There is no guarantee offered on shafts. If you have an Auerbach cue that needs further identification or repair, or would like to order a new cue, contact Auerbach Cues, which is listed in the Trademark Index.


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